/* Ajans — reklam / tasarım / üretim firmaları: şeffaf başlık, tam ekran kahraman, kayan şerit, imleçli hizmet listesi, bento vitrin.
   Renkler temanın değişkenlerinden: --ana (marka), --ana2 (vurgu); koyu bölümler --aj-koyu. */
.k-ajans { --aj-koyu: #0d0d10; --aj-koyu2: #16161b; --aj-cizgi-k: rgba(255, 255, 255, .12); background: var(--zemin); }
.k-ajans h1, .k-ajans h2, .k-ajans h3 { letter-spacing: -.025em; }
.k-ajans h2 em, .k-ajans h1 em { font-style: normal; background: linear-gradient(100deg, var(--ana), var(--ana2)); -webkit-background-clip: text; background-clip: text; color: transparent; }

/* Etiket ve bağlantılar */
.aj-etiket { display: inline-flex; align-items: center; gap: .55rem; font-size: .78rem; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; color: var(--ana); margin-bottom: 1rem; }
.aj-etiket::before { content: ""; width: 28px; height: 2px; background: currentColor; }
.aj-etiket--acik { color: #fff; }
.aj-bag { display: inline-flex; align-items: center; gap: .5rem; font-weight: 700; color: var(--yazi); border-bottom: 2px solid var(--ana); padding-bottom: .2rem; transition: gap .2s; }
.aj-bag:hover { gap: .85rem; color: var(--ana); }
.aj-bag--acik { color: #fff; }
.aj-dug { display: inline-flex; align-items: center; gap: .6rem; padding: .8rem 1.4rem; border-radius: 999px; background: var(--ana); color: var(--anaYazi); font-weight: 700; white-space: nowrap; transition: transform .2s, box-shadow .2s, background .2s; box-shadow: 0 10px 30px -12px var(--ana); }
.aj-dug:hover { transform: translateY(-2px); color: var(--anaYazi); box-shadow: 0 16px 40px -14px var(--ana); }
.aj-dug--buyuk { padding: 1.05rem 1.8rem; font-size: 1.05rem; }
.aj-dug--cizgi { background: transparent; border: 1.5px solid rgba(255, 255, 255, .55); color: #fff; box-shadow: none; }
.aj-dug--cizgi:hover { background: #fff; color: var(--aj-koyu); }

/* Başlık: kahramanın üstünde şeffaf, kayınca koyu cam */
.aj-ust { position: fixed; inset: 0 0 auto; z-index: 60; transition: background .3s, box-shadow .3s, padding .3s; padding: .9rem 0; }
.aj-ust.kaydi { background: rgba(13, 13, 16, .86); -webkit-backdrop-filter: blur(14px); backdrop-filter: blur(14px); box-shadow: 0 10px 30px -18px rgba(0, 0, 0, .6); padding: .45rem 0; }
.aj-ust-ic { display: flex; align-items: center; gap: 1.6rem; min-height: 64px; }
.aj-ust .logo { flex: none; }
.aj-ust .logo img { max-height: 54px; width: auto; }
.aj-ust .logo:not(.logo--acik) img { background: #fff; padding: 6px 10px; border-radius: 12px; }
.aj-ust .logo-yazi b, .aj-ust .logo-yazi small { color: #fff; }
.aj-nv { margin-left: auto; }
.aj-nv .nv-l1 > li > .nv-a { color: rgba(255, 255, 255, .88); font-weight: 600; }
.aj-nv .nv-l1 > li > .nv-a:hover, .aj-nv .nv-l1 > li > .nv-a.aktif { color: #fff; }
.aj-nv .nv-l1 > li > .nv-a.aktif::after { background: var(--ana); }
.aj-sag { display: flex; align-items: center; gap: .8rem; }
.aj-tel { display: inline-flex; align-items: center; gap: .5rem; color: #fff; font-weight: 700; font-size: .95rem; white-space: nowrap; }
.aj-tel i, .aj-tel svg { width: 36px; height: 36px; border-radius: 50%; display: inline-grid; place-items: center; background: rgba(255, 255, 255, .12); }
.aj-menu { display: none; }
.aj-menu span { background: #fff; }
@media (max-width: 1180px) { .aj-tel span { display: none; } }
@media (max-width: 1020px) { .aj-nv { display: none; } .aj-menu { display: inline-grid; } .aj-sag { margin-left: auto; } }
@media (max-width: 560px) { .aj-sag .aj-dug, .aj-tel { display: none; } .aj-ust .logo img { max-height: 42px; max-width: 60vw; } }

/* Kahraman */
.aj-hero { position: relative; min-height: max(640px, 100svh); display: flex; flex-direction: column; justify-content: flex-end; color: #fff; overflow: hidden; background: var(--aj-koyu); isolation: isolate; }
.aj-h-foto { position: absolute; inset: 0; margin: 0; opacity: 0; transition: opacity 1.4s ease; z-index: -2; }
.aj-h-foto.aktif { opacity: 1; }
.aj-h-foto img { width: 100%; height: 100%; object-fit: cover; transform: scale(1.04); }
.aj-h-foto.aktif img { animation: aj-yakin 9s ease-out forwards; }
@keyframes aj-yakin { from { transform: scale(1.04); } to { transform: scale(1.16); } }
.aj-hero-golge { position: absolute; inset: 0; z-index: -1; background: linear-gradient(180deg, rgba(8, 8, 10, .62) 0%, rgba(8, 8, 10, .42) 40%, rgba(8, 8, 10, .88) 100%), linear-gradient(90deg, rgba(8, 8, 10, .55) 0%, transparent 65%), radial-gradient(80% 60% at 10% 90%, color-mix(in srgb, var(--ana) 45%, transparent), transparent 70%); }
.aj-hero-ic { padding-top: 140px; }
.aj-hero h1 { color: #fff; font-size: clamp(2.6rem, 7.2vw, 6.6rem); line-height: .98; font-weight: 800; max-width: 15ch; margin: 0 0 1.4rem; overflow-wrap: normal; }
.aj-hero h1 em { background: linear-gradient(100deg, #fff 0%, color-mix(in srgb, var(--ana) 55%, #fff) 60%, var(--ana2) 100%); -webkit-background-clip: text; background-clip: text; }
.aj-hero-ic > p { font-size: clamp(1.02rem, 1.6vw, 1.25rem); max-width: 44rem; color: rgba(255, 255, 255, .86); margin: 0 0 2rem; }
.aj-hero-dug { display: flex; flex-wrap: wrap; gap: .8rem; }
.aj-hero-alt { display: flex; align-items: flex-end; justify-content: space-between; gap: 1.5rem; padding-top: 3rem; padding-bottom: 2.4rem; }
.aj-h-rakam { display: flex; flex-wrap: wrap; gap: 0; border-top: 1px solid rgba(255, 255, 255, .2); }
.aj-h-rakam div { padding: 1rem 2.2rem 0 0; margin-right: 2.2rem; border-right: 1px solid rgba(255, 255, 255, .14); }
.aj-h-rakam div:last-child { border: 0; margin: 0; }
.aj-h-rakam b { display: block; font-family: var(--f1); font-size: clamp(1.4rem, 2.6vw, 2.2rem); line-height: 1.1; }
.aj-h-rakam span { color: rgba(255, 255, 255, .7); font-size: .85rem; }
.aj-asagi { width: 34px; height: 56px; border: 2px solid rgba(255, 255, 255, .55); border-radius: 20px; position: relative; flex: none; }
.aj-asagi span { position: absolute; left: 50%; top: 10px; width: 4px; height: 10px; margin-left: -2px; border-radius: 2px; background: #fff; animation: aj-asagi 1.8s infinite; }
@keyframes aj-asagi { 0% { opacity: 0; transform: translateY(0); } 40% { opacity: 1; } 100% { opacity: 0; transform: translateY(18px); } }
@media (max-width: 700px) { .aj-asagi { display: none; } .aj-h-rakam div { padding-right: 1.1rem; margin-right: 1.1rem; } .aj-hero-ic { padding-top: 120px; } }

/* Kayan şerit */
.aj-kayan { background: var(--ana); color: var(--anaYazi); overflow: hidden; padding: 1.15rem 0; transform: rotate(-1.2deg); margin: -.4rem -1rem 0; position: relative; z-index: 2; box-shadow: 0 18px 40px -24px var(--ana); }
.aj-kayan--ters { background: var(--aj-koyu); color: #fff; transform: rotate(1deg); margin: 0 -1rem; box-shadow: none; }
.aj-kayan-ic { display: flex; width: max-content; animation: aj-kay 38s linear infinite; }
.aj-kayan--ters .aj-kayan-ic { animation-direction: reverse; }
.aj-kayan-ic > div { display: flex; align-items: center; flex: none; }
.aj-kayan span { font-family: var(--f1); font-weight: 800; font-size: clamp(1.2rem, 2.4vw, 2rem); text-transform: uppercase; letter-spacing: -.01em; white-space: nowrap; padding: 0 1.4rem; }
.aj-kayan i { font-style: normal; opacity: .7; }
@keyframes aj-kay { to { transform: translateX(-50%); } }
@media (prefers-reduced-motion: reduce) { .aj-kayan-ic, .aj-h-foto.aktif img { animation: none; } }

/* Açılış: büyük cümle */
.aj-giris { padding: clamp(4.5rem, 9vw, 8rem) 0 clamp(3rem, 6vw, 5rem); }
.aj-giris-ic { display: grid; grid-template-columns: 1.35fr 1fr; gap: clamp(2rem, 5vw, 5rem); align-items: end; }
.aj-soz { font-size: clamp(2rem, 4.6vw, 4rem); line-height: 1.04; font-weight: 800; margin: 0; }
.aj-giris-sag p { font-size: 1.1rem; color: var(--soluk); margin: 0 0 1.4rem; }
.aj-arti { list-style: none; padding: 0; margin: 0 0 1.6rem; display: grid; gap: .6rem; }
.aj-arti li { display: flex; gap: .7rem; align-items: center; font-weight: 600; }
.aj-arti i, .aj-arti svg { color: var(--ana); }
@media (max-width: 860px) { .aj-giris-ic { grid-template-columns: 1fr; } }

/* Bölüm başlıkları */
.aj-bolum { padding: clamp(3.5rem, 7vw, 6.5rem) 0; }
.aj-ikinci { background: var(--yuzey2); }
.aj-bb { display: flex; align-items: flex-end; justify-content: space-between; gap: 1.5rem; flex-wrap: wrap; margin-bottom: 2.4rem; }
.aj-bb h2 { font-size: clamp(2rem, 4.4vw, 3.6rem); line-height: 1.02; margin: 0; font-weight: 800; }
.aj-koyu { background: var(--aj-koyu); color: #e9e9ee; }
.aj-koyu h2 { color: #fff; }

/* Hizmet listesi */
.aj-kat { display: flex; flex-wrap: wrap; gap: .5rem; margin-bottom: 1.6rem; }
.aj-kat a { display: inline-flex; align-items: center; gap: .45rem; padding: .5rem 1rem; border-radius: 999px; border: 1px solid var(--cizgi); background: var(--yuzey); font-weight: 600; font-size: .92rem; color: var(--yazi); transition: .2s; }
.aj-kat a:hover { border-color: var(--ana); color: var(--ana); }
.aj-kat small { color: var(--soluk); }
.aj-hz-liste { position: relative; border-top: 1px solid var(--cizgi); }
.aj-hz { display: grid; grid-template-columns: 4.5rem 1fr auto 3rem; align-items: center; gap: 1.2rem; padding: 1.5rem .4rem; border-bottom: 1px solid var(--cizgi); color: var(--yazi); position: relative; z-index: 1; transition: padding .3s, color .3s; }
.aj-hz::before { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, color-mix(in srgb, var(--ana) 9%, transparent), transparent); opacity: 0; transition: opacity .3s; z-index: -1; }
.aj-hz:hover { padding-left: 1.2rem; color: var(--yazi); }
.aj-hz:hover::before { opacity: 1; }
.aj-hz-no { font-family: var(--f1); font-weight: 700; color: var(--soluk); font-size: .95rem; }
.aj-hz-ad { font-family: var(--f1); font-weight: 700; font-size: clamp(1.25rem, 2.6vw, 2.15rem); line-height: 1.1; letter-spacing: -.02em; }
.aj-hz-kat { color: var(--soluk); font-size: .9rem; text-align: right; }
.aj-hz-ok { width: 46px; height: 46px; border-radius: 50%; border: 1px solid var(--cizgi); display: grid; place-items: center; transition: .3s; }
.aj-hz:hover .aj-hz-ok { background: var(--ana); border-color: var(--ana); color: var(--anaYazi); transform: rotate(-45deg); }
.aj-hz-mobil { display: none; }
.aj-hz-imlec { position: absolute; left: 0; top: 0; width: 300px; height: 210px; object-fit: cover; border-radius: 14px; pointer-events: none; opacity: 0; z-index: 3; box-shadow: 0 30px 60px -20px rgba(0, 0, 0, .45); transition: opacity .25s; }
.aj-imlec-acik .aj-hz-imlec { opacity: 1; }
@media (max-width: 760px) {
  .aj-hz { grid-template-columns: 88px 1fr; grid-template-areas: "foto ad" "foto kat"; gap: .2rem 1rem; padding: 1rem 0; }
  .aj-hz-no, .aj-hz-ok { display: none; }
  .aj-hz-mobil { display: block; grid-area: foto; }
  .aj-hz-mobil img { width: 88px; height: 70px; object-fit: cover; border-radius: 10px; display: block; }
  .aj-hz-ad { grid-area: ad; font-size: 1.15rem; align-self: end; }
  .aj-hz-kat { grid-area: kat; text-align: left; align-self: start; }
  .aj-hz:hover { padding-left: 0; }
}

/* Bento vitrin */
.aj-isler { display: grid; grid-template-columns: repeat(4, 1fr); grid-auto-rows: 210px; gap: 14px; }
.aj-is { position: relative; overflow: hidden; border-radius: 16px; background: var(--aj-koyu2); display: block; }
.aj-is img { width: 100%; height: 100%; object-fit: cover; transition: transform .7s cubic-bezier(.2, .7, .2, 1), filter .4s; }
.aj-is::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, transparent 50%, rgba(0, 0, 0, .75)); opacity: .85; transition: opacity .3s; }
.aj-is span { position: absolute; left: 1rem; right: 1rem; bottom: .9rem; z-index: 1; color: #fff; font-weight: 700; font-size: .95rem; transform: translateY(6px); opacity: .9; transition: .3s; }
.aj-is:hover img { transform: scale(1.07); }
.aj-is:hover span { transform: none; opacity: 1; }
.aj-is--1 { grid-column: span 2; grid-row: span 2; }
.aj-is--2 { grid-row: span 2; }
.aj-is--5 { grid-column: span 2; }
@media (max-width: 900px) { .aj-isler { grid-template-columns: repeat(2, 1fr); grid-auto-rows: 170px; } .aj-is--2 { grid-row: span 1; } .aj-is--5 { grid-column: span 2; } }

/* Süreç */
.aj-surec { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 1.2rem; counter-reset: aj; }
.aj-surec li { position: relative; padding: 1.8rem 1.5rem 1.6rem; border-radius: 18px; background: var(--yuzey); border: 1px solid var(--cizgi); overflow: hidden; }
.aj-sr-no { position: absolute; right: .8rem; top: -.4rem; font-family: var(--f1); font-weight: 800; font-size: 5rem; line-height: 1; color: color-mix(in srgb, var(--ana) 12%, transparent); }
.aj-sr-ikon { width: 52px; height: 52px; border-radius: 14px; display: grid; place-items: center; background: var(--ana); color: var(--anaYazi); font-size: 1.25rem; margin-bottom: 1.1rem; }
.aj-surec b { display: block; font-family: var(--f1); font-size: 1.2rem; margin-bottom: .4rem; }
.aj-surec p { margin: 0; color: var(--soluk); font-size: .95rem; }
@media (max-width: 900px) { .aj-surec { grid-template-columns: 1fr 1fr; } }
@media (max-width: 520px) { .aj-surec { grid-template-columns: 1fr; } }

/* SSS + blog */
.aj-iki { display: grid; grid-template-columns: 1.2fr 1fr; gap: clamp(2rem, 5vw, 4rem); }
.aj-iki h2 { font-size: clamp(1.8rem, 3.4vw, 2.6rem); margin: 0 0 1.4rem; }
.aj-iki .aj-bag { margin-top: 1.4rem; }
.aj-blog { grid-template-columns: 1fr !important; }
@media (max-width: 900px) { .aj-iki { grid-template-columns: 1fr; } }

/* Çağrı bandı + form */
.aj-cta { background: var(--aj-koyu); color: #d9d9e0; padding: clamp(4rem, 8vw, 7rem) 0; position: relative; overflow: hidden; }
.aj-cta::before { content: ""; position: absolute; width: 60vw; height: 60vw; right: -20vw; top: -25vw; border-radius: 50%; background: radial-gradient(closest-side, color-mix(in srgb, var(--ana) 40%, transparent), transparent); pointer-events: none; }
.aj-cta-ic { position: relative; display: grid; grid-template-columns: 1fr 1fr; gap: clamp(2rem, 5vw, 4.5rem); align-items: center; }
.aj-cta h2 { color: #fff; font-size: clamp(2.2rem, 5vw, 4.4rem); line-height: 1; font-weight: 800; margin: 0 0 1.2rem; }
.aj-cta p { font-size: 1.1rem; color: rgba(255, 255, 255, .75); margin: 0 0 2rem; }
.aj-cta-kanal { display: grid; gap: .7rem; }
.aj-cta-kanal a { display: flex; align-items: center; gap: 1rem; padding: .85rem 1rem; border-radius: 14px; border: 1px solid var(--aj-cizgi-k); color: #fff; font-weight: 700; transition: .2s; }
.aj-cta-kanal a:hover { border-color: var(--ana); background: rgba(255, 255, 255, .04); color: #fff; }
.aj-cta-kanal i, .aj-cta-kanal svg { width: 44px; height: 44px; border-radius: 12px; display: inline-grid; place-items: center; background: var(--ana); color: var(--anaYazi); flex: none; }
.aj-cta-kanal small { display: block; font-weight: 500; color: rgba(255, 255, 255, .6); font-size: .78rem; }
.aj-cta .fk { border-radius: 22px; box-shadow: 0 40px 80px -30px rgba(0, 0, 0, .7); }
@media (max-width: 900px) { .aj-cta-ic { grid-template-columns: 1fr; } }

/* İç sayfa başlığı */
.aj-sb { position: relative; background: var(--aj-koyu); color: #fff; padding: calc(96px + clamp(2.5rem, 6vw, 5rem)) 0 clamp(2.5rem, 6vw, 4.5rem); overflow: hidden; isolation: isolate; }
.aj-sb-foto { position: absolute; inset: 0; z-index: -1; }
.aj-sb-foto img { width: 100%; height: 100%; object-fit: cover; opacity: .32; }
.aj-sb-foto::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, var(--aj-koyu) 25%, transparent), linear-gradient(0deg, var(--aj-koyu), transparent 60%); }
.aj-sb::before { content: ""; position: absolute; width: 520px; height: 520px; left: -160px; bottom: -300px; border-radius: 50%; background: radial-gradient(closest-side, color-mix(in srgb, var(--ana) 45%, transparent), transparent); z-index: -1; }
.aj-sb h1 { color: #fff; font-size: clamp(2.2rem, 5.6vw, 4.6rem); line-height: 1.02; font-weight: 800; margin: .4rem 0 1rem; max-width: 20ch; }
.aj-sb p { color: rgba(255, 255, 255, .78); font-size: 1.1rem; max-width: 46rem; margin: 0; }
.aj-sb .kr a, .aj-sb .kr span, .aj-sb .kr { color: rgba(255, 255, 255, .7); }
.aj-sb .kr span[aria-current] { color: #fff; }

/* Alt bilgi */
.aj-ab { background: var(--aj-koyu); color: #b9b9c3; padding-top: clamp(3.5rem, 7vw, 6rem); overflow: hidden; position: relative; }
.aj-ab-ust { display: flex; align-items: center; justify-content: space-between; gap: 2rem; flex-wrap: wrap; padding-bottom: 3rem; border-bottom: 1px solid var(--aj-cizgi-k); }
.aj-ab-soz { font-family: var(--f1); font-weight: 800; font-size: clamp(1.8rem, 4vw, 3.2rem); line-height: 1.05; color: #fff; margin: 0; max-width: 18ch; letter-spacing: -.02em; }
.aj-ab-izgara { display: grid; grid-template-columns: 1.4fr 1fr 1fr 1.3fr; gap: 2rem; padding: 3rem 0; }
.aj-ab h3 { color: #fff; font-size: 1rem; margin: 0 0 1rem; }
.aj-ab ul { list-style: none; padding: 0; margin: 0; display: grid; gap: .55rem; }
.aj-ab a { color: #b9b9c3; transition: color .2s; }
.aj-ab a:hover { color: #fff; }
.aj-ab-firma p { margin: 1rem 0; max-width: 30ch; }
.aj-logo--alt img { max-height: 56px; width: auto; }
.aj-ab .logo:not(.logo--acik) img { background: #fff; padding: 6px 10px; border-radius: 12px; }
.aj-ab .logo-yazi b, .aj-ab .logo-yazi small { color: #fff; }
.aj-sos { display: flex; gap: .5rem; flex-wrap: wrap; }
.aj-sos a { width: 40px; height: 40px; border-radius: 50%; display: grid; place-items: center; border: 1px solid var(--aj-cizgi-k); }
.aj-sos a:hover { background: var(--ana); border-color: var(--ana); color: var(--anaYazi); }
.aj-ab-il li { display: flex; gap: .7rem; align-items: flex-start; }
.aj-ab-il i, .aj-ab-il svg { color: var(--ana); margin-top: .25rem; flex: none; }
.aj-ab-alt { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 1rem; padding: 1.4rem 0; border-top: 1px solid var(--aj-cizgi-k); font-size: .88rem; position: relative; z-index: 1; }
.aj-ab-alt a { color: #fff; font-weight: 700; }
.aj-ab-dev { font-family: var(--f1); font-weight: 800; font-size: clamp(3.5rem, 14vw, 13rem); line-height: .8; letter-spacing: -.05em; color: transparent; -webkit-text-stroke: 1px rgba(255, 255, 255, .08); white-space: nowrap; text-align: center; margin-bottom: -.12em; user-select: none; }
@media (max-width: 900px) { .aj-ab-izgara { grid-template-columns: 1fr 1fr; } }
@media (max-width: 560px) { .aj-ab-izgara { grid-template-columns: 1fr; } .aj-ab-alt { padding-bottom: 6rem; } }

/* Koyu bölüm içindeki beyaz form kartı kendi metin rengini kullanır; alt bilgi cümlesinde vurgu */
.aj-cta .fk { color: var(--yazi); }
.aj-cta .fk label { color: var(--yazi); }
.aj-ab-soz em { font-style: normal; color: var(--ana2); }

/* Başlık varsayılan koyu; yalnız koyu kahraman ya da koyu sayfa bandıyla başlayan sayfalarda (kaymadan önce) şeffaf */
.aj-ust { background: rgba(13, 13, 16, .94); }
body:has(#icerik > .aj-hero:first-child) .aj-ust:not(.kaydi), body:has(#icerik > .aj-sb:first-child) .aj-ust:not(.kaydi) { background: transparent; box-shadow: none; }
/* Koyu bantsız başlayan sayfalarda (hizmet ayrıntısı vb.) içerik sabit başlığın altında kalmasın */
#icerik > :first-child:not(.aj-hero):not(.aj-sb) { padding-top: calc(96px + clamp(1.5rem, 4vw, 3rem)); }